Why uncertainty damages motivation
And what people actually need from leaders when answers are limited.
FREE ONLINE WEBINAR
How to keep yourself and your team moving through AI, change and uncertainty in agency life.
For agency people trying to lead when nobody can confidently explain, predict or promise what happens next.
THE QUIET PART
Leaders are expected to keep their teams motivated while privately wondering what the future means for them too.
That is a difficult place to lead from.
LIFE AT WORK RIGHT NOW
Tighter budgets. More work moving in-house. Roles changing. AI advancing faster than most organisations can make sense of it.
People are worried about losing their jobs. They are grieving a time when work felt easier and more stable. And many leaders feel responsible for providing certainty they simply do not have.
You cannot remove uncertainty. But you can stop uncertainty turning into helplessness.
WHAT WE’LL EXPLORE
And what people actually need from leaders when answers are limited.
Be honest about what you know, what you don’t and what happens next.
Notice whether you are containing uncertainty - or unconsciously spreading it.
Build familiarity through practical experiments instead of frightening headlines.
Separate what you can control, influence, develop - or decide to leave.
THIS ISN’T
IT IS
You’ll leave with one behaviour to change, one conversation to have and one practical experiment to run.
THIS IS FOR YOU IF…

YOUR HOST
Leadership Development Consultant & Coach
I have spent nearly a decade working inside People & Culture teams across agency life, including the last four years on a leadership team shaping culture and working directly with leaders.
My work combines senior People experience, executive coaching and an understanding of the psychology underneath performance when capable people feel threatened, stuck or unsure of themselves.
MONDAY 3 AUGUST · 5:00PM UK TIME
You do need to keep increasing your ability to respond.